Analisis Kinerja Keuangan pada PT Unilever Indonesia Tbk Periode 2020–2024

Abstract

This study aims to analyze the financial performance of PT Unilever Indonesia Tbk for the 2020–2024 period using liquidity, solvency, activity, and profitability ratios, and to forecast performance for the upcoming five years (2025–2029). The primary focus is to identify trends in financial ratios and provide a prospective outlook on the company's future performance. A quantitative approach is employed, utilizing financial ratio analysis based on PT Unilever Indonesia Tbk’s annual financial statements from 2020 to 2024. The ratios analyzed include the Current Ratio (CR), Quick Ratio (QR), Debt to Asset Ratio (DAR), Debt to Equity Ratio (DER), Inventory Turnover (ITO), Total Asset Turnover (TATO), Return on Assets (ROA), Return on Equity (ROE), and Net Profit Margin (NPM). The Least Squares method is used to forecast financial ratio trends for the 2025–2029 period. The results indicate a general decline in liquidity, solvency, and profitability ratios, while activity ratios remained relatively stable with minor fluctuations. The forecasting results reveal trends consistent with historical data, specifically a decline across most financial ratios. These findings suggest that PT Unilever Indonesia Tbk needs to enhance operational efficiency and strengthen its financial strategies to maintain stability and competitiveness within the FMCG industry.