WINDARSARI, W. R.; ARIF, H. M. Hyper-Personalization Berbasis AI Agents: Dampaknya Terhadap Loyalitas Konsumen Generasi Z Dan Milenial Di E-Commerce Indonesia. Jurnal Ilmu Manajemen, Bisnis dan Ekonomi (JIMBE), [S. l.], v. 4, n. 4, p. 824–834, 2026. DOI: 10.59971/jimbe.v4i4.1350. Disponível em: https://malaqbipublisher.com/index.php/JIMBE/article/view/1350. Acesso em: 19 oct. 2026.