WARDHANA HAERUDDIN, M. I. Slicing the Market: STP Analysis of Fast-Food Purchase Behavior in Makassar. International Journal of Humanity Advance, Business & Sciences (IJHABS), [S. l.], v. 3, n. 3, p. 457–464, 2026. DOI: 10.59971/ijhabs.v3i3.1004. Disponível em: https://malaqbipublisher.com/index.php/IJHABS/article/view/1004. Acesso em: 17 jun. 2026.